Dr Margaret Heffernan

Dr Margaret Heffernan

Author and entrepreneur

KEYNOTE: Margaret Heffernan – Uncharted: navigating the future

Session Overview

In a world of increasing volatility and uncertainty, a clear sense of purpose should provide direction. But articulating a purpose isn’t enough. Leadership requires vibrant and pro-active vision: seizing new ways to work but just as vigorously throwing out the old. People need meaning in the work that they do; that implies the space and capacity for human relationships and a true sense that their organisation makes a net contribution to the society it serves. That in turn requires a culture that fosters and amplifies individual resilience. How is all of that to be achieved at speed? There can’t be meaningful change without sacrifice: so, what are we all prepared to give up to make business, and the society it serves, more resilient?

Speaker's biography

Margaret produced programmes for the BBC for 13 years. She then moved to the US where she spearheaded multimedia productions for Intuit, The Learning Company and Standard & Poors. She was chief executive of InfoMation Corporation, ZineZone Corporation and then iCast Corporation.

The author of five books, Margaret’s third book, Willful Blindness: Why We Ignore the Obvious at our Peril was named one of the most important business books of the decade by the Financial Times.

Read Margaret’s column for Future Talent magazine: https://www.changeboard.com/article-details/17076/leaders-must-model-sacrifice-to-return-to-the-source-of-work-s-value/?kw=margaret